The strategic partnership between Groupe Pierre & Vacances Center Parcs, the European leader in leisure residences, and HNA Tourism, the tourism hub of the conglomerate HNA, will be accompanied by a 10% stake in the Chinese group in the capital of PVCP.
This participation may rise to 15%. The operation, amounting to €25 million, must be carried out in early February, after approval by the GA.
Gérard Brémond, CEO and founder of Groupe Pierre & Vacances Center Parcs, said that «Pierre & Vacances Center Parcs aims to internationalize and China, the world’s leading tourism market, is a must».
The objective of this agreement is to develop Pierre & Vacances residences, Parks Centers in China based on the expertise of the French and the financial and logistical resources of the Chinese.
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